At Amnesty International Vlaanderen we are starting a Petition Journey. The aim is to improve the engagement of people that sign a petition for the first time as their first point of contact with Amnesty. We then would like to send them an email with a survey immediately, and then for 5 weeks an email each week. One will be informing with a video link, one will be an invitation to register for an event in the same campaign, one will be to invite them to sign another petition etc.
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